Enjoy the ride
The stunning new British smart bike and app, for the ultimate in-home workout.
"The upstart British brand looking to disrupt the big boys from across the pond"
Now in
We have everyone talking
"The best affordable virtual spin class bike."
"Beautifully designed and sold at a more accessible price"
"An accessible alternative to its competitors."
"There's a new exercise bike on the scene in the form of Apex."
"A very neat piece of product design with great functionality and fairly priced too."
"An at-home spin bike giving you 24/7 classes."
"A fresh, exciting new exercise bike."
"Apex bikes have a stylish and ergonomic design with state-of-the-art technology and gamified software."
"The upstart British brand looking to disrupt the big boys from across the pond and bring you all the cardio benefits of spin, just at a more accessible price point"
Workout with UK instructors
Our instructors are all UK based and will help you get spin-fit – from the comfort of your home.
Find your pace
Climb the leaderboard and feel the burn, or just grab a 20 min spin with your friends whenever you can squeeze one in.
Ride to your routine
Make workouts fit around your day, with on-demand cardio classes available at the touch of a screen.
Our world class instructors
Jack Greaves
From the stage to the Apex screen. You will always see Jack giving it 110% along with his cheeky personality and trademark quiff. Why is his hair so big you say? Cause it’s full of secrets.
And what is the secret to Jack's spin class? Well expect to be taken on a ride like no other with big tunes, big moves and even bigger vibes!
Michael Afemare
Mikey brings the sass to the saddle. Fresh from throwing some shapes on the West End stage he’s ready to bring the heat to your living room.
He’s had struggles with body image in the past but is now big on investing time to make yourself feel great. He’ll make you sweat, but have a great time doing it. All to a track of RnB, dancehall, hip-hop and the occasional splash of musical theatre!
Sandra Martin
Her kryptonite is cake, she loooves clean sheets and when she's not raising the roof in the studio, she writes songs and poetry.
Sandra's playlists are legendary - you can expect high-octane fun and a healthy dose of Beyoncé in every single one of her classes.
Emma Cooke
High on Life by Martin Garrix sums up our Emma - chirpy, funny and a little bit feisty. Rumour has it she's made of 50% white wine and she loves a meal out with her nearest and dearest.
She’s a kick-ass instructor, and if you pick one of her classes, prepare yourself for a seriously fun and sweaty ride, and maybe a terrible joke or four....
Alex Pritchett
Powered by latte, lager and Little Mix, Alex is all about the guilty pleasures.
Expect a motivational class that packs a punch, but you'll sweat and smile and sweat in equal measure with soundtrack packed with tunes you’d forgotten you loved.
Aaron Rahn
A professional theatre artist, Aaron is passionate about music and fitness as a way to heal and motivate.
His rides will transport you to a space where you can free your emotions and get your sweat on to a heady mix of House, Ibiza Anthems, rock and classic pop.
Duncan Leighton
He says he likes his coffee black, like his soul. But we've heard he's secretly sensitive AF.
A spin with Duncan is full throttle - he pushes the pace and strives to make every one of his classes as good as a sunset sesh at Glasto 2014 - or "absolute perfection" in his own words.
LJ Holmes
Nothing makes LJ smile like sunshine, blue skies... and the odd vegan doughnut.
She's a massive football fan and on her rides you'll score a high-octane mix of floor-fillers, forgotten classics and the odd track from Craig David – her one true love.
Laura Hinchelwood
Laura is crazy for peanut butter, probably our only instructor with a HGV licence (it's a long story...) and loves a festival.
She's here for a good time so expect a class that's full on fun, packed with laughs and the odd drum and bass track.
CarolAnn van Deventer
Ocean loving, Spanish speaking CarolAnn is an adventurous soul and all about the zen.
With a background in yoga she starts and ends every pumping ride with some deep breaths to settle in or let go.
Are you ready
for the ride?
Built to give you the studio experience in your own home, the Apex bike is a serious piece of kit that delivers a whole lot of fun.
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